About the Author
The Marketing Industry is Burning. Are You Just Watching?
Let’s not sugarcoat it: Most marketing today is a dumpster fire of automation addiction, metric obsession, and relationship neglect. We’re so focused on feeding the digital machine that we’ve forgotten what actually drives business growth: human connections, trust, and authentic relationships.
The symptoms are everywhere:
- Marketing teams chasing quick-fix digital tactics while brand-building gathers dust
- Sales teams pitch-slapping prospects with automated outreach before building rapport
- Executives pushing for instant ROI while losing sight of long-term relationship development
- Companies treating their “digital transformation” like installing a vending machine for leads
The result? A myopic focus on short-term metrics that sacrifices genuine connection for quick wins.
